Kogan Agora smartphone combines mid-range specs

Saturday, 12 January 2013

The Kogan Agora smartphone provides mid-range specs for a bargain bin price.

When discussing new and emerging technology, it's natural to emphasize high-end products. After all, the low-end devices often sport components that were high-end several years before. But highly affordable technology can be significant in its own right. Like, for example, a 5-inch, dual-core smartphone that costs US$150 off-contract.

Mid-range in the bargain bin

The Kogan Agora has a clean, minimal design


The phone is the Agora, and it's the creation of Australian electronics manufacturer and online retailer Kogan (who previously brought us budgettablets and laptops). It sports a 5-inch display, with a dual core 1 GHz processor, 512 MB of RAM, and dual-SIM support. It even has a 5 MP rear camera and a front-facing shooter. Those aren't cutting edge specs, but for the bargain bin, you can do much worse.

The Kogan Agora has obvious limitations. 800 x 480 resolution on a 5-inch display is far from "Retina." It's running a year-old version of Android (Ice Cream Sandwich). It only has 4 GB of internal storage (though it's expandable with a microSD card), and there's no 4G of any kind.

Bang for your buck

It's rare to see a 5-inch screen on a bargain basement smartphone

But what do you expect? High-end phones typically cost more on-contract than the Agora does off. As Kogan's PR team spins it: $149 gets you 23 percent of a Galaxy Note, 22 percent of an iPhone 4S, or 100 percent of the Agora. Its quality isn't on par with those devices, but its price-to-quality ratio might be.

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